Desired Transport – A Professional Website for Australia’s Logistics Experts

Quip Hire – Launching a Seamless Online Rental Platform
February 22, 2018
 

Desired Transport – Delivering a Strong Digital Presence for Australian Logistics

Client: Desired Transport
Website: https://www.desiredtransport.com.au/
Industry: Freight & Logistics
Project Duration: 12 weeks
Services Provided: UX/UI Design, WordPress Development, Fleet Display, Enquiry Forms, SEO Optimization

Project Snapshot

Desired Transport operates a fleet of trucks providing freight services across Australia. They wanted a professional, modern website to highlight their services, display their fleet, and make it easier for clients to request quotes or contact the team online. The goal was a responsive, user-friendly platform that clearly communicates reliability and efficiency.

Challenges We Tackled

  • Communicating multiple transport services in a clear, organized way.
  • Displaying fleet images without compromising site speed and performance.
  • Creating effective online enquiry forms to capture leads efficiently.
  • Ensuring the website is fully responsive for mobile and tablet users.

Our Approach

Business Understanding: Collaborated with Desired Transport to define goals, target audience, and the key features required for the website.

Design & Layout: Created a clean, modern interface with clear navigation, highlighted services, and a visually appealing fleet showcase.

Development & Optimization:

  • Built on WordPress + Elementor Pro for flexibility and scalability.
  • Integrated fleet galleries and online enquiry forms for smooth lead management.
  • Optimized site performance and responsiveness for all devices.

Launch & QA: Tested all forms, functionality, and responsiveness. Implemented basic SEO and ensured a seamless launch.

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Key Deliverables

  • Fleet Gallery: Professional display of trucks and equipment with images and details.
  • Enquiry & Quote Forms: Simplified communication and lead capture.
  • Performance Optimized: Fast-loading pages even with high-quality media.
  • Mobile-First Design: Accessible and functional on all devices.

Results & Impact

  • Professional Online Presence: Modern website reflecting Desired Transport’s brand.
  • Improved Client Experience: Easier for customers to explore services and fleet information.
  • Streamlined Leads: Online enquiry forms reduce manual follow-ups and simplify communication.

Client Words

“Technopixar delivered a website that truly represents our company. It’s professional, easy to use, and makes it simple for clients to contact us or request quotes. The team was attentive and efficient throughout the process.” — Desired Transport Management Team

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